30% of respondents in the UK suggest they're prepared to provide long-term care for a loved one themselves – even if it means having to quit work or work less to do so. This is when being offered a straight choice with other options such as paying through savings or taxation.
It's the highest proportion saying this out of the 19 markets participating in Swiss Re's global risk perception survey, which is launched today in the UK. It's a far more overwhelming response than urban China (11%) and compares to a global average of 18%.
Just over a quarter say they'd take out insurance on their loved one's behalf in these circumstances. How can the insurance industry adapt to people's preferences as the changes to social care funding take place?
Take a look at the chart in Swiss Re's Risk Window, analyse the results of the survey for yourself and join the debate.
Category: Funding longer lives: Long-term care
Location: United Kingdom