In today's world, we hear many individuals saying that "privacy is dead" and that "data protection is a concept of the past". So many people share their most private information publicly as never before in humans history. Indeed, if we think of data protection laws as a barriers to communication and trade, as something that merely prohibits advertising, or as an antiquated relict that cannot sustain in the future, then data protection is a concept of the past.
But there is more to it!
We need to have individuals determine for themselves how their personal data is used, we need to find and agree to a global code of conduct on how to treat personal data in order to enable global communication, and we need to make sure that no one gets discriminated against or no one gets in harms way just because of their opinions and beliefs - think of data protection and privacy as a human right!